What you need to know when hiring a real estate agent in Michigan?
First and foremost, not all real estate agents are equal. If you hire a bad one then you run the risk of having a bad experience, losing prime market time to sell your home, and can even harm your pocket book. Therefore when you are considering selling or purchasing a property it is wise to interview at least three real estate agents.
Think of it as a job interviewer tying to find the right candidate for the position. After all if you needed brain surgery would you ever consider hiring a plumber for the job? Probably not but the point is you have a goal and there are specialists which can provide you with a pleasant real estate experience. Therefore the interviews are crucial for comparing the agent’s marketing strategies and to determine which agent is the best fit for your selling or purchasing goals. Likewise, a seller’s agent should be assessing the condition of your home, analyzing market trends and making recommendations on how the home would show more effectively if certain things were done. Keep in mind, unless you have prepaid a brokerage for flat fee services, the agent and/or brokerage typically will incur expenses to market your home in anticipation that while under contract it will sell. Therefore a good agent will be hesitant to take a listing which is overpriced or one which will not show well. Doing so would be a disservice to you because if your home is overpriced or if your home smells chances are that in a buyer’s market it won’t sell.
Since your interviewing agents for a service it might help to know that in Michigan there are various agency relationships: buyers agent; sellers agent; dual agent and transaction coordinator. The role of each agency relationship determines whos interest will be represented. In an abridged explanation:
· A seller’s agent has a fiduciary responsibility to act solely on behalf of the seller.
· A buyer’s agent has a fiduciary responsibility to act solely on behalf of the buyer.
· A dual agent has a fiduciary responsibility to both the seller and the buyer. A dual agent is required to disclose this fact and to obtain informed consent from both the seller and the buyer.
· A transaction coordinator DOES NOT have a fiduciary responsibility as they are not acting as an agent of either the seller or the buyer. They are only providing services to complete a real estate transaction.
As a baseline, here are some questions which might help you get started in comparing real estate agents:
Questions for Both Buyer & Seller Agents:
How long have you been in the real estate business? (If they have been in the business less then a year, then what type of supervision and/or mentoring have they underwent through their brokerage? In other words, can their lack of experience be compensated by the support of their brokerage’s supervision? Although inexperienced, a new real estate agent may have more time to devote to a new listing and may be eager to prove themselves.)
Are you a full time or a part time agent and how many hours per week do you devote to being an agent?
Are you a real estate sales associate or a REALTOR?
What separates you from your competition?
Why should I hire you?
After obtaining your 40 hours of pre-licensing and the continuing education which Michigan requires what have you done to advance your real estate education?
Do you practice dual agency?
How often and how will you communicate with me?
What does your brokerage have to offer and what its reputation?
Can you provide me with references?
If I am ever dissatisfied with the service I am receiving what are my options?
What haven’t I asked you that I need to know?
Questions specific for Seller Agents:
What is your marketing plan? (Direct mail campaign, online campaign, and print media campaign)
What multiple listing services do you post and/or data share my listing with?
Do you have any samples of your flyers and direct mails pieces?
What separates you from your competition?
On average how quickly do your listings sell?
How many listings do you currently have?
What is your average list price to sale price?
Questions specific for Buyer’s Agents:
How will you find my new home?
How many homes will you show me?
How will you present my offer?
How many buyers are you currently working with?
What is your average offer to acceptance ratio?
What is your average savings on list price to sale price of accepted offers?
What is your default rate on offers which were rejected or didn’t make it to closing?
Think of it as a job interviewer tying to find the right candidate for the position. After all if you needed brain surgery would you ever consider hiring a plumber for the job? Probably not but the point is you have a goal and there are specialists which can provide you with a pleasant real estate experience. Therefore the interviews are crucial for comparing the agent’s marketing strategies and to determine which agent is the best fit for your selling or purchasing goals. Likewise, a seller’s agent should be assessing the condition of your home, analyzing market trends and making recommendations on how the home would show more effectively if certain things were done. Keep in mind, unless you have prepaid a brokerage for flat fee services, the agent and/or brokerage typically will incur expenses to market your home in anticipation that while under contract it will sell. Therefore a good agent will be hesitant to take a listing which is overpriced or one which will not show well. Doing so would be a disservice to you because if your home is overpriced or if your home smells chances are that in a buyer’s market it won’t sell.
Since your interviewing agents for a service it might help to know that in Michigan there are various agency relationships: buyers agent; sellers agent; dual agent and transaction coordinator. The role of each agency relationship determines whos interest will be represented. In an abridged explanation:
· A seller’s agent has a fiduciary responsibility to act solely on behalf of the seller.
· A buyer’s agent has a fiduciary responsibility to act solely on behalf of the buyer.
· A dual agent has a fiduciary responsibility to both the seller and the buyer. A dual agent is required to disclose this fact and to obtain informed consent from both the seller and the buyer.
· A transaction coordinator DOES NOT have a fiduciary responsibility as they are not acting as an agent of either the seller or the buyer. They are only providing services to complete a real estate transaction.
As a baseline, here are some questions which might help you get started in comparing real estate agents:
Questions for Both Buyer & Seller Agents:
How long have you been in the real estate business? (If they have been in the business less then a year, then what type of supervision and/or mentoring have they underwent through their brokerage? In other words, can their lack of experience be compensated by the support of their brokerage’s supervision? Although inexperienced, a new real estate agent may have more time to devote to a new listing and may be eager to prove themselves.)
Are you a full time or a part time agent and how many hours per week do you devote to being an agent?
Are you a real estate sales associate or a REALTOR?
What separates you from your competition?
Why should I hire you?
After obtaining your 40 hours of pre-licensing and the continuing education which Michigan requires what have you done to advance your real estate education?
Do you practice dual agency?
How often and how will you communicate with me?
What does your brokerage have to offer and what its reputation?
Can you provide me with references?
If I am ever dissatisfied with the service I am receiving what are my options?
What haven’t I asked you that I need to know?
Questions specific for Seller Agents:
What is your marketing plan? (Direct mail campaign, online campaign, and print media campaign)
What multiple listing services do you post and/or data share my listing with?
Do you have any samples of your flyers and direct mails pieces?
What separates you from your competition?
On average how quickly do your listings sell?
How many listings do you currently have?
What is your average list price to sale price?
Questions specific for Buyer’s Agents:
How will you find my new home?
How many homes will you show me?
How will you present my offer?
How many buyers are you currently working with?
What is your average offer to acceptance ratio?
What is your average savings on list price to sale price of accepted offers?
What is your default rate on offers which were rejected or didn’t make it to closing?
Not all agents are equal, so compare and find the one which best meets your expectations and goals.
